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Demographics
Population
Median Income
Racial Distributions
Bloomington Heights, a neighborhood in Ames, Iowa, has transitioned from a "Low Diversity" area to a "Moderate Diversity" community over the past decade. In 2013, the neighborhood had a "White Majority" with 82% of the population identifying as white. By 2022, this percentage decreased to 61%, no longer constituting a majority. The Asian population increased significantly, rising from 7% in 2013 to 22% in 2022. The Hispanic population also grew from 4% to 9% during this period.
The demographic shifts in Bloomington Heights have occurred alongside economic growth. The median income increased from $95,257 in 2013 to $100,915 in 2022, a 5.9% increase. The population grew from 1,637 in 2013 to 1,996 in 2022, a 21.9% increase. The years of highest median income (2019 and 2021) coincided with periods of increased Asian population (14% and 17% respectively).
The changes in Bloomington Heights reflect broader national trends of increasing diversity, particularly in suburban and college town areas. The growth in the Asian population may be linked to Iowa State University's reputation in STEM fields. The neighborhood's economic resilience, maintaining high median incomes while diversifying, is notable. This stability suggests that Bloomington Heights is managing its transition effectively.
Bloomington Heights exemplifies a "Transitional Community," evolving from a predominantly white, affluent suburb to a more diverse, yet still prosperous neighborhood. This transition appears to be enhancing rather than disrupting the area's economic status. The neighborhood's ability to maintain its affluent status while becoming more diverse positions it as a potential model for inclusive community growth in similar college towns across the United States.