Central Campbell, a neighborhood in Campbell, California, exhibits moderate diversity with a white plurality. As of 2022, the white population comprises 51% of the community, followed by Hispanic (21%) and Asian (20%) populations. The neighborhood has undergone significant demographic changes over the past decade, accompanied by fluctuations in median income. Campbell is known for its historic downtown area and as the original home of eBay.

In 2013, Central Campbell was categorized as a White Majority community, with 63% of the population identifying as white. Over the decade, the neighborhood transitioned towards greater diversity. By 2020, it had become a Majority-Minority community, with the white population decreasing to 47%. This shift was primarily driven by increases in Asian and Hispanic populations. The most recent data from 2022 shows a slight reversal of this trend, with the white population regaining a slim majority at 51%. This fluctuation suggests that Central Campbell is in a state of demographic flux, alternating between White Majority and Majority-Minority status. The Asian population has shown consistent growth from 11% in 2013 to 20% in 2022, indicating a gradual but steady diversification of the community.

The median income in Central Campbell has shown considerable volatility over the past decade. It increased from $90,172 in 2013 to a peak of $105,143 in 2016, suggesting a period of economic prosperity. However, significant fluctuations have occurred since then, with a notable decrease to $90,722 in 2020, likely influenced by the COVID-19 pandemic. The most recent data for 2022 shows a median income of $88,312, the lowest in the decade, despite a slight increase in population. These economic shifts appear to correlate with demographic changes. The period of highest income (2015-2017) coincided with an increase in the Asian population and a decrease in the white population, potentially reflecting changes in the local job market or housing preferences. The recent decrease in income, coupled with a slight increase in the white population percentage, might indicate broader economic pressures affecting different demographic groups differently.