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Demographic Analysis of Zip Code 78748: Transition from White Majority to Moderate Diversity
CATEGORY
Demographics
DATA
Population
Median Income
Racial Distributions
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Demographics
Population
Median Income
Racial Distributions
The 78748 zip code in Austin, Texas, transitioned from a "White Majority" to a "Moderate Diversity" community between 2013 and 2022. As of 2022, the white population decreased to 50%, while the Hispanic population remained stable at 34%. The Asian, Black, and multiracial populations each represented 5% of the total. The median income in 2022 was $98,577, indicating a relatively affluent area.
Over the past decade, this zip code has undergone a demographic transition. The white population decreased from 57% in 2013 to 50% in 2022. The Hispanic population fluctuated between 34-38% throughout the decade. The Asian and multiracial categories doubled their representation from 2013 to 2022. These trends suggest the area is moving towards greater diversity and could potentially become a "Majority-Minority" area if current trends continue.
The demographic shifts correlate with significant economic growth. The median income increased from $76,588 in 2013 to $98,577 in 2022, a rise of nearly 29% over the decade. The period of most rapid income growth coincided with the acceleration of diversification. Between 2019 and 2021, median income increased from $84,527 to $102,344, corresponding with increases in the Black, Asian, and multiracial populations.
The population grew from 41,384 in 2013 to 50,409 in 2022, an increase of about 22%. This growth, combined with rising incomes and increasing diversity, suggests the area is attracting a wide range of new residents, likely due to economic opportunities and potentially a welcoming environment for diverse populations.
The trends observed in this zip code align with broader patterns seen in many growing urban and suburban areas across the United States. The increasing diversity, particularly the growth in multiracial and Asian populations, mirrors national demographic shifts. The substantial income growth also reflects patterns seen in many tech-oriented cities, of which Austin is a prime example.
The rate of change in this zip code appears to be more rapid than national averages, particularly in terms of income growth and diversification. This suggests that the 78748 area may be at the forefront of demographic and economic shifts, possibly driven by Austin's strong tech sector and its reputation as an attractive destination for young professionals from diverse backgrounds.
The 78748 zip code in Austin represents a dynamic, evolving community transitioning from a predominantly white area to one of moderate and increasing diversity. This demographic shift is accompanied by strong economic growth, suggesting a relationship between diversity and economic prosperity in this region. As this area continues to develop, it may serve as an example for broader trends in urban and suburban development across the United States.
