The Sunrise Addition neighborhood in Ames, Iowa, exhibits a Low Diversity demographic profile with a White Majority comprising 92% of the population as of 2022. The neighborhood's median income increased from $34,446 in 2013 to $64,754 in 2022, representing an 88% increase. Sunrise Addition's proximity to Iowa State University likely influences its demographic composition and economic dynamics.

Over the past decade, Sunrise Addition has maintained a White Majority status, categorized as Low Diversity throughout the observed period. From 2013 to 2021, a slight trend towards Moderate Diversity emerged, with the white population decreasing from 87% to 86% and increases in Asian (5% to 8%) and Hispanic (3% to 4%) populations. In 2017, the neighborhood briefly approached a Moderate Diversity classification, with the white population dropping to 74% and increases in Black, Hispanic, and Asian populations (each at 4%). This trend reversed in 2022, returning to a more pronounced Low Diversity status with the white population increasing to 92%.

The economic trajectory of Sunrise Addition shows a positive trend, correlating with some of the demographic shifts. The period of increasing diversity (2013-2021) coincided with significant income growth, from $34,446 to $78,482. The brief spike in diversity in 2017 occurred alongside a substantial increase in median income from $49,792 in 2016 to $55,602 in 2017. The return to lower diversity in 2022 saw a decrease in median income from $78,482 in 2021 to $64,754 in 2022, suggesting a possible correlation between diversity and economic prosperity in this neighborhood.